Elite World Hotels & Resorts, one of Türkiye’s leading hotel chains, continues to rapidly sign new hotel agreements both domestically and internationally as part of its growth strategy through a franchise business model. In this context, the latest stop for Elite World Hotels & Resorts is İnegöl, an important center for the furniture industry in Türkiye. By stepping into İnegöl with its brand Elite World GO, which caters to the dynamic needs of both business and leisure guests, the chain aims to breathe new life into the region's tourism from October onwards.
An agreement was signed between Elite World Hotels & Resorts and its investor company İnegöl Otelcilik Turizm for Elite World GO Bursa İnegöl. The signing ceremony was attended by Emel Elik Bezaroğlu, Board Member Responsible for Sales and Marketing at Elite World Hotels & Resorts, CEO Orkun Petekçi, Business Development Manager Giray Arıkan, and İnegöl Otelcilik Turizm partner Dündar Köktan.
Revitalizing İnegöl tourism
Emel Elik Bezaroğlu, Board Member Responsible for Sales and Marketing at Elite World Hotels & Resorts, stated, "As part of our growth strategy both domestically and internationally, we are working to introduce our brand to different types of tourism and contribute to the diversification of tourism by expanding our presence all around the country and the world. In this context, we are pleased to be the first branded hotel in Bursa İnegöl with our Elite World GO brand. We invite our investors to contribute to Turkish tourism by leveraging the international sales and marketing strength of Elite World."
Elite World Hotels & Resorts CEO Orkun Petekçi added, "We are making steady progress towards our growth goals with the hotels we have opened in quick succession and the agreements we have signed with our investors this year through the franchise business model. With the intense demand for our franchise business model from investors who want to invest under the Elite World umbrella, we are getting closer to our goal of reaching 50 hotels by 2030 every day."
Dündar Köktan, partner of İnegöl Otelcilik Turizm, said, "İnegöl is centrally located, easily accessible from Istanbul, Ankara, and İzmir, each about 3-5 hours away by highway. Therefore, it is a very suitable point for both business and tourist trips. We are pleased to take a step into the tourism sector by trusting in the service quality and brand strength of Elite World. We aim to meet the accommodation needs of the region and invigorate tourism with Elite World GO Bursa İnegöl, which will be the first branded hotel in İnegöl."
Elite World GO Bursa İnegöl will serve as the chain's 14th hotel. The hotel comprises 41 rooms, a meeting room, a restaurant, and a café.